Case Study

Cruising Toward Greater Sales

Source: PointClear, LLC

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Case Study: Cruising Toward Greater Sales

Headquartered in Satsop, Wash., SafeHarbor Technology Corporation designs and rapidly deploys online support environments that transform and optimize customer support interactions. Its products increase selfservice rates and reduce interaction costs, while improving the customer experience. Since 1998, SafeHarbor has provided solutions to businesses of all sizes, including leading names like American Airlines, IBM, T-Mobile, Washington Mutual, SunTrust Banks and others.

SafeHarbor discovered PointClear in an unusual way: After meeting with the sales executive of a services firm, SafeHarbor learned that the meeting was actually arranged by a third party, PointClear. In the midst of evaluating outsourced sales lead management firms for its own use,SafeHarbor added PointClear to its "short list" of potential providers. Following a multi-vendor evaluation process, SafeHarbor signed with PointClear and kicked off a pilot program in October 2007.

The company that introduced SafeHarbor to PointClear was CenterBeam, a managed IT services firm that recently engaged SafeHarbor as a client. For years, CenterBeam has used PointClear to identify, qualify and nurture the best prospects before handing them over to its sales team.

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Case Study: Cruising Toward Greater Sales