Cort Software Uses Salesforce.Com And The Appexchange To Improve Customer Service And Increase Repeat Business
Salesforce.com, the market and technology leader in on-demand business services, recently announced that Cort Software, a provider of human capital management solutions, is using the full suite of Salesforce on-demand CRM applications and the AppExchange to streamline sales, service and marketing efforts to support ongoing, repeat business and more profitable customers. Efficiency gained from Salesforce Service & Support helped the company improve customer service and produced immediate cost-saving benefits, allowing the company to shorten customer response time with less staff dedicated to taking service calls.
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Cort Software is one of the 35,300 companies of all sizes, industries and geographies that comprised the salesforce.com customer base as of July 31, 2007. Revenue and subscribers will be recognized as the service is delivered.
"Our success relies on keeping our customers happy and growing existing accounts as well as adding new ones. We needed a way to share information across our sales, marketing and service organizations so everyone could easily access customer data and react quickly and intelligently to opportunities," said Mike Grigsby, director of marketing at Cort Software. "In addition to recruiting new customers, Salesforce Service & Support has allowed us to significantly improve our customer support activities -- a key tactic in retaining our current customers. We have centralized all of our information for our customer facing staff as well as for our finance and operations teams. As a result, we've increased internal collaboration and achieved significant productivity gains."
Cort Software used the Salesforce Platform to tailor its Salesforce SFA, Salesforce Marketing and Salesforce Service & Support applications. In addition, Cort Software downloaded a number of applications from the AppExchange including Account Intelligence, an AppExchange application from OneSource Information Services that delivers ready-to-use information on more than 16.5 million public and private companies and 18 million executives worldwide.
"Salesforce.com's customer service tools have played a huge part of our selling process," says Grigsby. "Without it we couldn't promote our extensive customer service platform which includes using Salesforce for our online knowledgebase, our web support portal, and centralized location for software hot fixes which can be downloaded to the customer's computers."
The Salesforce Platform also enabled Cort Software to integrate with Intuit Quickbooks and other legacy systems so that Cort Software's sales representatives can easily determine a customer's contract status and renewal dates so they can proactively pursue ongoing business. Integration with the company's Web site ensures the Salesforce Solution Knowledgebase is available both internally and externally, so customers can easily access a self-service knowledgebase for simple questions.
"Salesforce has provided incredible visibility into our customers and our business. In addition to making our day-to-day activities easier, Salesforce reporting and analytics has given our executive team a comprehensive view of our sales pipeline and account status," added Grigsby. "Everyone in the company has benefited from Salesforce, and with the AppExchange we continue to find ways to increase the return on our CRM investment."
About CORT Software Corporation
Founded in 1975, CORT Software provides software to medium and large sized organizations with complex payroll and HR tasks. Customer employee sizes range from 60 to 40,000 employees in the United States. Example clients include United Airlines, Buffalo Bills, St. Louis Rams, Pebble Beach Corporation, City of Pleasanton, Kings Family Restaurants, Wayne Dalton, and other leading American companies. Cort Software is located in Bend, Oregon and is a Warm Springs Ventures company of the Confederated Tribes of Warm Springs, Oregon. www.cortsoftware.com. 800-618-3880.
Salesforce Platform and the AppExchange
Salesforce Platform is the on-demand platform for the next generation of business applications. Salesforce Platform reinvents traditional customization and integration and enables the creation of a whole new generation of on-demand applications that go beyond client/server computing. The Salesforce Platform allows applications to be easily shared,
exchanged and installed with a few simple clicks via salesforce.com's AppExchange directory, enabling all the innovation that the Salesforce Platform unleashes to benefit the entire on-demand community.
The AppExchange economy continues to expand as thousands of salesforce.com customers, have installed thousands of on- emand business applications available on the AppExchange, found at www.salesforce.com/appexchange.
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About salesforce.com
Salesforce.com is the market and technology leader in on-demand business services. The company's Salesforce suite of on-demand CRM applications allows customers to manage and share all of their sales, support, marketing and partner information on-demand. The Salesforce Platform, the world's first on-demand platform, enables customers, developers and partners to build powerful new on-demand applications that extend beyond CRM to deliver the benefits of multi-tenancy and The Business
Web across the enterprise. The Salesforce Platform allows applications to be easily shared, exchanged and installed with a few simple clicks via salesforce.com's AppExchange directory, available at www.salesforce.com/appexchange. Customers can also take advantage of Successforce, salesforce.com's world-class training, support, consulting and best practices offerings.
As of July 31, 2007, salesforce.com manages customer information for approximately 35,300 customers including ABN AMRO, Dow Jones Newswires, Japan Post, Kaiser Permanente, KONE, Sprint Nextel and SunTrust Banks. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM". For more information please visit www.salesforce.com, or call 1-800-NO-SOFTWARE.
SOURCE: Salesforce.com