CRM Software Helps Drive-On Dock Manufacturer Increase Average Sale 9%

A key factor in the performance of the sales team at Jet Dock Systems, Cleveland, Ohio, is how fast they can generate quotes. The company's drive on docks come in a wide range of types, sizes, and styles, and providing a customer with many different options often helps close the sale. In the past, the complexity of the quotes and associated contracts made it necessary to produce them manually, which took about 5 minutes for each one. Recently, the company has implemented a new Outlook-based customer relationship management (CRM) system that can draw products and other information from many business management systems and makes it easy to create and populate custom documents. The new software reduces the time need for the sales team to generate 12 quotes for a single customer from one hour to under 10 minutes. The ability to generate quotes more quickly has helped increased the average revenues per order by 9% by making it possible to present the customer with more alternatives. Because the sales staff is operating at full capacity during the company's busy season, managers also expect the ability to generate more quotes to significantly increase the number of orders.

Drive-on docks from Jet Dock Systems provide a far more convenient drydock for personal watercraft, outboard boats, stern drives, jet boats, and inboard ski boats than conventional lifts. To get a boat on top of a Jet Dock, simply approach the dock at idle speed and allow the boat's momentum to begin to carry it onto the dock. From here, gently apply the throttle to hold your boat in the "safety pause" position, about 1/3rd of the way on the dock. Then, firmly throttle the boat the rest of the way onto the dock. To launch the boat, simply lower the drive unit, shift into reverse, and drive off the dock. Drive-on docks make it so much easier to dock and launch boats that many owners use their craft three times more than before they started using them. The docks protect hulls and engines just as well as conventional dry docks.