Duane Morris Chooses Contact Networks To Enhance Value Of CRM Investment, Supporting Client Service, And Business Development
Firm Integrates ContactNet 5.0 and InterAction
Contact Networks (http://www.contactnetworks.com/), a leading provider of Enterprise Relationship Management (ERM) software for professional services firms, announced that Duane Morris (http://www.duanemorris.com/), a full-service AmLaw 100 law firm, will integrate ContactNet 5.0 and its InterAction client relationship management (CRM) software from LexisNexis Interface Software (http://www.interfacesoftware.com/). By integrating the two solutions, Duane Morris will harness the power of its most valuable relationships for client service and business development.
Duane Morris has built a strong collaborative culture and one of the most successful CRM implementations among the top 100 law firms. The firm wants to enhance the value of its CRM system to support client service and business development by offering access to a broader universe of relationships. ContactNet will automatically capture and analyze relationship information from the firm's InterAction CRM system and other sources, requiring no additional manual data entry or upkeep. When a user performs a relationship search, the software instantly ranks the strength of each colleague's relationship to the prospective client. Colleagues with the closest relationships appear at the top of the list, making it easy to identify the most valuable business connections.
"In 2006, our main goal is to increase the firm's ability to strengthen relationships with existing clients and boost business development efforts," said Ed Schechter, Duane Morris' Chief Marketing Officer. "To achieve this goal, we've chosen to integrate ContactNet 5.0 and our InterAction CRM system. This initiative w Duane Morris ill enable our more than 1,300 lawyers and staff across 20 offices to search for and identify colleagues who have strong relationships with existing and prospective clients and increase the firm's opportunities to win additional business."
According to Pat Purdy, Senior Direct Marketing and CRM Manager at Duane Morris, after a thorough evaluation of each ERM solution on the market, three factors influenced the firm's decision to use ContactNet. First, by integrating it with the firm's CRM system, attorneys and staff can access ContactNet from their existing InterAction interface on their desktops. Second, the solution resides on the server behind the firm's firewall ensuring that sensitive data are secure. Third, Contact Networks offered the strongest customer references and experience serving the unique needs of the legal industry.
"We want to enable our CRM system to support better client service and business development, but we did not want to create additional work for our attorneys," said Purdy. "By integrating ContactNet with InterAction, we enhance the value of our CRM investment and reinforce its use across the firm."
"Every law firm wants a complete picture of its relationship network," said Geoffrey Hyatt, Founder and CEO of Contact Networks. "As the size of the firm increases, so do the number of valuable relationships. It also becomes more difficult to know who has those valuable relationships. Our ERM software integrates seamlessly with CRM systems to enable global law firms like Duane Morris to easily access the thousands of important relationships they've cultivated over the years and use those connections to help grow their business."
About Duane Morris
Duane Morris LLP, among the 100 largest law firms in the United States, is a full-service firm of more than 600 lawyers. In addition to legal services, Duane Morris has independent affiliates employing approximately 100 professionals engaged in other disciplines. With offices in major markets, and as part of an international network of independent law firms, Duane Morris represents clients across the nation and around the world. Visit http://www.duanemorris.com/.
About Contact Networks
Contact Networks is the most experienced provider of Enterprise Relationship Management (ERM) solutions for professional services firms. Since 2002, the company's ContactNet software has been helping professionals generate more new business by enabling them to leverage their firm's entire extended network of relationships. ContactNet is an automated search tool that immediately identifies colleagues that have the strongest relationships with a valuable prospect. Customers include global consulting firms, law firms and financial services firms such as Mintz Levin, Greylock Partners, Kodiak Venture Partners, and Sagent Advisors. Visit http://www.contactnetworks.com/ or call 617-305-7961.