White Paper

eCommerce Solutions: Listen, Learn, And Leverage — Merchant Views Of Personalization And Lasting Customer Relationships

One of our own research studies of 1,000 consumers conducted in 2Q07, with sponsorship from DoubleClick Performics, shows how today's shoppers are embracing e-commerce. The consumer is ready and prefers that merchants provide special offers based on prior purchases. Submitted by ATG (Art Technology Group)

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