News | November 12, 2007

Mobile CRM: Antenna Software And Oracle Announce Mobile Solution For Oracle's PeopleSoft Enterprise CRM

Antenna Software, a Certified Partner in the Oracle PartnerNetwork that delivers real business mobility to the world's most demanding enterprises, and Oracle recently announced the availability of AMPower SALES for Oracle's PeopleSoft Enterprise CRM. Developed on the Antenna Mobility Platform (AMP), AMPower SALES is the first out-of-the-box mobile CRM solution designed specifically to enhance and extend PeopleSoft Enterprise CRM business processes for mobile sales organizations using BlackBerry, Palm or Windows Mobile devices.

Sales management and sales representatives are constantly searching for ways to be more productive and increase sales effectiveness. Without up-to-the-second information, salespeople can miss opportunities that could impair customer satisfaction. Using AMPower SALES for PeopleSoft Enterprise CRM, sales representatives have timely and relevant information at their fingertips, giving them more time to meet with customers and build relationships. Data is stored on the mobile device, so even if a representative is out of a wireless coverage area, the information they have captured remains active and accessible on their mobile device, and is automatically synched when a wireless connection is available.

AMPower SALES mobilizes PeopleSoft Enterprise CRM via pre-built Web services that help ensure rapid deployment and maximum flexibility. Ready to deploy out-of-the-box, key functions of AMPower SALES for PeopleSoft Enterprise CRM include: account management, opportunity management, contact management, lead management, calendar management, task management and call reporting.

In addition, AMPower SALES for PeopleSoft Enterprise CRM provides features that increase worker productivity and user adoption, including:

  • One-click calling/e-mail
  • Search information on the device and server
  • Configurable timed login for easy access
  • Transparent over-the-air application deployment and updates
  • Flexible and efficient refresh to minimize airtime costs

Collectively, these tools allow users to easily sort, list and search for contacts to retrieve specific customer information or narrow lists of sales targets, make calls right from the handheld application and automatically log the activities once the calls are complete.

"PeopleSoft Enterprise CRM customers are looking for a mobile solution that is tailored to their specific needs and how they work," said Oracle Vice President of CRM Strategy Mike Betzer. "With Antenna, we provide sales representatives with a seamless extension of their PeopleSoft Enterprise CRM system, and optimize it for use on a wireless device, enabling them to sell more effectively and support customers more efficiently."

"Today the value of mobile CRM is widely recognized and understood, however, as mobile technologies continue grow in capability and sophistication, sales people will – and should – expect an outstanding user experience," said Antenna Vice President of Marketing Jim Somers. "The beauty of AMPower™ SALES for PeopleSoft Enterprise CRM is that it's simple, contextual and a pleasure to use. The mobile application gives sales people an up-to-the minute view of their customers and opportunities, which enables more effective working and a more profitable business."

With AMPower SALES, existing PeopleSoft Enterprise CRM Sales customers now have access to a mobile sales tool that reps will choose to use, and which can be quickly implemented with minimal start-up cost. On-demand or on-premise licensing is available. The first release is available now on PeopleSoft Enterprise CRM 8.9 and 9.0.

To learn more about AMPower SALES for PeopleSoft CRM, visit: www.antennasoftware.com/mobile_sales.aspx.

About Oracle
Oracle is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at www.oracle.com.

About Antenna Software
Antenna Software www.antennasoftware.com delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna's AMPower mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with more than 120 customers like AT&T, Pitney Bowes, DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

SOURCE: Antenna Software